Business Events
across Africa
Business Events
across Africa
Business Events
across Africa
Business Events
across Africa
Business Events
across Africa
Business Events
across Africa
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Mission

To execute Business Events across Africa.

Vision

To create Business Opportunities through the execution of Business Events across Africa.

Masiwela means ‘The one from across the seas’ in Ndebele, one of the local languages in Zimbabwe. We have stayed true to our name by celebrating diversity and bringing an international perspective and experience to the work that we do. Complimented by a unique skillset that combines the core business principles of professionalism, process and profitability with empathy, integrity and a high EQ, we take pride in the fact that we don’t just say; we do. And we do with a difference.

Masiwela is a Management Company that offers specialised services in the field of Business Events across Africa. Our services are offered across Africa where we have a strategic network in place to assist in the execution of all briefs.

Servicing clients across a broad range of industries, we are committed to service excellence, curating creative, innovative and collaborative solutions and to making a difference. The Masiwela team operates with the intrinsically embedded ethos of dynamism, efficiency, reliability and making things happen! Based in Johannesburg, South Africa, Masiwela is centrally situated to service clients across the continent.

About Us

Our team of highly motivated employees are our greatest asset. At Masiwela, we embrace and celebrate diversity and bring an international perspective and experience to the work that we do. Complimented by a unique skillset that combines the core business principles of professionalism, process and profitability with empathy, integrity, creativity and a high EQ, we pride ourselves on the fact that we don’t just say, we do. And we do with a difference.

The Masiwela team operates with the intrinsically embedded ethos of dynamism, efficiency, reliability and making things happen!

Key Stakeholders

The success of any company is determined by the incorporation of professional and efficient business practices, as well the key stakeholders that are fundamental elements that make the company function and progress. The key stakeholders to Masiwela include the clients, communities, consumers, and the relevant governance systems.

Key Attributes

The key attributes of Masiwela, as an Events & Marketing Company, are its commitment to a compassion for the community and conservation of the environment. The credibility of its operation will be the future of its counterparts.

Leadership

Judy Goddard

EVENT & EXPERIENCE DIRECTOR

Ashleigh Rowley

EVENT & EXPERIENCE DESIGNER
Services

Event Management

Events Management is a core service offering at Masiwela. Hosting events, whether conferences, incentives, activation’s, workshops, meetings or charity events, all play an integral role in the marketing strategy of an effective business. Events create the platform for inspiration, innovation and collaboration within businesses as well as between businesses and their customers. With a highly experienced team, we offer comprehensive solutions that are implemented in conjunction with our clients specific set of objectives to ensure results are achieved within defined budgets. Our vision is to bring your brand to life.

Masiwela has hosted a series of events for businesses such as DStv, Mutlichoice, M-Net Channel 101, M-Net Movies, M-Net Edge, Mzanzi, Kyknet, Zebra Technologies and the Swiss Education Group. Furthermore we have hosted activation, launch and exhibition events for Indaba, Getaway, Pick ‘n Pay Taste of Joburg, Pick ‘n Pay Goodness Expo, African Farmers Expo, and several more. Whatever your unique set of requirements, our team is equipped to design and execute spectacular, world-class events for you and your business.

Clients can rely on us to manage the end-to-end logistics of their events. Our responsibilities include but are not limited to:

  • Event Plan Management – maintaining a task plan that thoroughly details all event milestones.
  • Event Budget Management – managing a central event budget and recording all relevant event expenses.
  • Site Selection – conducting venue research, coordinating site visits and negotiating venue contracts.
  • Speaker Management – managing speaker contracts, ensuring timely delivery of speaker topics and presentations and coordinating any travel or lodging for out-of-town presenters.
  • Vendor Management – interfacing with all event vendors, such as: audio-visual companies, premium vendors, caterers, transportation providers, staging companies, photographers and others, as needed.
  • Premium Management – researching and procuring giveaways for your event – including attendee gifts and drawing prizes, if desired.
  • Pre-Event Registration – accepting attendee registrations online, via e-mail or via phone and sending confirmations to each registered attendee.
  • Onsite Event Execution – ensuring venue setup meets expectations, greeting attendees, and overseeing all vendor activities to achieve a seamless event.
  • Attendee Evaluations – disseminating a post-event attendee survey and analysing results to provide you feedback on the event.
  • Post-Event Analysis – delivering a post-event report detailing event performance against goals to help prepare for your next event.
Services

Destination Management

Masiwela Destination Management’s incentive programs are not just a way to celebrate success in a memorable location but also a proven investment in your entire team.

Over the last few years of organizing incentives and events our findings are clear; incentives boost employee morale, increase team spirit and create a stronger brand loyalty.

Masiwela’s goal is to deliver exceptional experiences that focus on your company priorities and what your organization want to achieve through customized incentives, rewards, events and strategic meetings.

Executed with commitment to service excellence, curating creative, innovative and collaborative solutions that makes a difference, to help you unlock the power of your investment.

The Masiwela team strives to ensure that each and every tailor made experience is not only unforgettable but also demonstrate your return on investment. Masiwela will ensure that your incentive is a success throughout the entire process utilizing our extensive destination knowledge and our professional relationships with our local partners.

What we do:

  • Bespoke Incentive Programs
  • Meetings and Conference Management
  • Spectacular Special Events
  • Product Launches
  • Program Logistics
  • Design and Production 
  • Branding and Stage Production
  • Transportation Logistics 
  • Authentic Activities
  • Excursions

 

Please contact us for more information. We look forward to hearing from you.

Services

Association Management

Masiwela specialises in the organisation and administration of congresses across Africa. Masiwela acts as a consultant to the organising committee of an association on every aspect of your congress. Masiwela assist in making informed decisions based on years of experience and knowledge in organising events across Africa.

Masiwela can take care of as much or as little as you require. A full range of services would be likely to include:

Masiwela Association Management Services:

  • Assistance with congress bids
  • Help in defining objectives
  • Advice on congress taxation liabilities
  • Preliminary outline plan
  • Draft income and expenditure budget
  • Finance consultancy – pre-finance, sponsorship, exhibitions, loans, registration fees
  • Book-keeping
  • Control of bank accounts, income and expenditure ledgers

 

Masiwela Congress Services:

  • Venue negotiation
  • Organisational structure
  • Meetings with organising committees
  • Liaison with production companies
  • Secretariat and office facilities, including mailing address
  • Registration processing systems
  • Scientific or technical programme support
  • Abstract handling
  • Exhibitions and poster sessions
  • Speaker liaison
  • Marketing and public relations
  • Press office
  • Staffing on site
  • Social events
  • Liaison with airlines
  • Delegate transportation
  • Closure of congress accounts
  • Post-event evaluation

 

Masiwela can also assist with:

  • Design and print (congress image)
  • Gifts and congress accessories
  • Insurance cover
  • Food and beverage
  • Décor and staging
  • On-site services – electronic message systems, signs, security
  • Audio-visual equipment
  • Simultaneous interpretation
  • Congress recording
  • Translation of congress documentation
  • Videoconferencing

 

Masiwela can further assist with:

  • Accommodation bookings
  • Tour programmes

 

It is important to decide which of these services are required so that a tender document can be produced and circulated.

Services

Marketing Management

The role of marketing is a fundamental component within business. Marketing creates brand awareness, initiates customer connection, drives sales and stimulates growth. With a highly experienced team, we offer comprehensive solutions that are implemented in conjunction with our clients specific set of objectives to ensure results are achieved within defined budgets. Our vision is to create experiences and bring brands to life through creative, innovative and collaborative marketing initiatives where the building of an authentic business story is our mission.

Services

  • Strategy Design & Execution
  • Social Media Management
  • Graphic Design
  • Digital Newsletters
  • Merchandising
  • Branding
  • Public Relations
  • Website Development
Based in Johannesburg, South Africa, Masiwela operates across Africa and is centrally situated allowing travel locally, regionally and internationally.

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